TSG Tüketici Ortaklarından Los Tacos No. 1 Arsa Yatırımı

Los Tacos No. 1 Lands Investment from TSG Consumer Partners

Fri, September 4, 2026 at 1:57 PM GMT+3 2 min read

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Los Tacos No. 1, a Mexican concept based in New York City, has secured a strategic investment from TSG Consumer Partners to support expansion.

Financial terms were not disclosed. Cofounder and CEO Christian Pineda and chief operating partner Jacobo Ackerman will continue to lead day-to-day operations and strategic decisions.

The company operates 10 locations across New York City, along with Los Mariscos, a sister seafood concept in Chelsea Market that serves Baja-style fish tacos, shrimp tacos, and ceviche. The partnership will provide resources and expertise to help Los Tacos grow and preserve its food and taco-shop experience. The announcement did not identify new markets or provide an opening timeline.

TSG brings experience investing in growing restaurant brands. The private equity firm acquired a minority stake in Dutch Bros in 2018 and announced a minority growth investment in Pura Vida Miami in November 2025.

Los Tacos was founded in 2013 by friends from Tijuana, Mexico, and Brawley, California, who wanted to bring the tacos they grew up eating to the East Coast. The brand opened its first stand in Chelsea Market, building its menu around family recipes, fresh ingredients, and Tijuana-style tacos served off the grill. The menu also features tostadas, quesadillas, and mulas with grilled steak, grilled chicken, marinated pork, or grilled cactus, plus a fried quesadilla.

"When we moved to New York City, we couldn't find good tacos that tasted like the ones we grew up with, so we set out to change that. Staying true to that has guided every decision as we've grown, and it's why finding the right partner mattered so much," Ackerman and cofounders Pineda, Tyler Sanders, and Kyle Cameron said in a joint statement.

"TSG shares our belief that more cities deserve authentic tacos like these. They've spent decades working alongside founders, and that experience is exactly why we trust them for this next chapter. This is just the beginning."

East Wind Advisors served as exclusive financial advisor to Los Tacos. Davis Polk & Wardwell and Pryor Cashman provided legal counsel to the restaurant company, and Ropes & Gray represented TSG.

Colin Welch, managing director and head of New York at TSG, pointed to the concept's customer following as a foundation for expansion.

"Christian, Tyler, Kyle, Ja and the entire team have created something rare and hard to build: a brand people feel a real connection to," Welch said in a statement. "That's the strongest possible foundation to grow from, and we couldn't be more excited to help introduce Los Tacos No. 1 to more taco lovers."

The post Los Tacos No. 1 Lands Investment from TSG Consumer Partners appeared first on QSR Magazine.