Panera Names Andy Rebhun CMO
QSRFri, August 7, 2026 at 1:57 PM GMT+3 2 min read
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Panera Bread announced that Andrew Rebhun has joined the company as Chief Marketing Officer (CMO). Mr. Rebhun will lead all aspects of marketing at Panera, including Brand & Creative, Digital & Loyalty, Menu Innovation and Media. Rebhun will be based out of Panera's current support center in Newton, MA and report to Chief Executive Officer Paul Carbone. He joins the company's executive leadership team on August 17.
"I am thrilled to welcome Andy to my leadership team at Panera. His extensive expertise in the restaurant industry and focus on brand building, customer engagement, loyalty and growth strategy will be invaluable as we continue to transform our business," said Paul Carbone, Chief Executive Officer, Panera Bread. "Andrew brings a strong track record of delivering impact and I look forward to the vision and energy he will bring to our business as we work to deepen our relevance and drive demand with our guests."
Mr. Rebhun brings extensive restaurant and consumer marketing experience, having led growth, brand transformation, digital commerce, loyalty, and customer experience initiatives for leading restaurant brands. Most recently, as Chief Marketing & Experience Officer at CAVA, he oversaw Brand, Marketing, Digital, Loyalty, Communications, Catering and Guest Experience during a period of rapid growth and national expansion. Previously, as CMO of El Pollo Loco, he led the company's marketing and digital transformation, accelerating loyalty and e-commerce growth. He also held several marketing leadership roles at McDonald's, where he helped scale key digital and delivery initiatives.
Rebhun succeeds current CMO Mark Shambura in the role, who departs the company this month. Shambura played a significant role in shaping the company's brand evolution and rapid menu innovation.
"Mark has been instrumental in helping launch our Panera RISE strategy and leading his team to set the foundation for Refreshing Our Menu and Igniting Value," Carbone said. "We are grateful for his leadership, his partnership across the organization and the many contributions he has made to strengthening our brand, advancing our strategy and supporting our people."
The post Panera Names Andy Rebhun CMO appeared first on QSR Magazine.
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